Mobile marketing is the quickest way entrepreneurs can use to grow their businesses. To start with the industry is growing fast. According to Mobile Marketing Association, advertising spending will grow to $5 billion by 2015. In addition, 8 trillion text messages are expected to be sent in 2011. These trends, coupled with the fact that globally mobile handset are about 5.3 billion, makes mobile marketing an easier and faster way entrepreneurs can embrace to grow their businesses. However, most people are not aware how to use this industry to expand rapidly. Here are some tips.
Find out what phones your customers have.
Knowing the type of phones your clients have gives you a big marketing edge. Smart phones and ordinary phones have different capabilities. The marketing approach you would use with either type is different.